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Content Writer

Responsibilities:

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  • Research industry-related topics (combining online sources, interviews and studies)

  • Write clear marketing copy to promote products/services

  • Prepare well-structured drafts using Content Management Systems

  • Proofread and edit blog posts before publication

  • Submit work to editors for input and approval

  • Coordinate with marketing and design teams to illustrate articles

  • Conduct simple keyword research and use SEO guidelines to increase web traffic

  • Promote content on social media

  • Identify customers’ needs and gaps in the content and recommend new topics

  • Ensure all-around consistency (style, fonts, images and tone)

  • Update website content as needed

 

Technical Skills:

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  • Excellent written communication skills

  • Proofreading and editing abilities

  • A knack for storytelling

  • Research proficiency

  • Knowledge of the  target reader

  • Social media know-how

  • A grasp of basic search engine optimization (SEO)

  • Wordpress

  • HTML and CSS

 

Soft Skills:

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  • Integrity

  • Time management skills

  • Perseverance

  • Determination

  • Self Criticism

  • Adaptability

  • Ability to meet deadlines

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